My final project in Graphic Design was to create a new product. With the new product in mind I had to create a logo, pattern and package for it. I choose to create a tasty Citrus Double IPA. My love for citrus, hoppy beers, and the Mississippi River played into the packaging. The Mississippi River has a recreational space of 2,350 miles hints the name of the beer.
Photo Credit: Craig Gaul and Austin Griffin
The first two images are the front and back of the boxes. I designed the box from a similar design ideas I saw except I wanted to omit the center piece as much as possible. The last image is the bottle label designed for bottle to be individual sale.
The coasters where designed to play off my box and the pattern of the different beer glasses.